Radio times

I was seven when television started in Australia but we didn't get one in our home until I was about ten. In my formative years home entertainment was sitting around a radio receiver every evening listening to serials and musical programs. Our imagination was a powerful tool with mental pictures of what was being portrayed in the serials forming in our minds.

I remember how my illusions of these seemingly life like serials evaporated when we went to a radio studio one day to see a serial being broadcast. I saw the reality of actors standing over a microphone with some bald headed man on the side creating the sound effects for doors closing, rain falling and the like. It was like learning the truth about Santa Claus.

Radio plays a different role in our lives nowadays and it is more difficult to win over listener imagination. Modern television and film and astonishing developments in computerised effects mean we are much more cynical and less easily deceived.

There is an advertisement currently broadcast on morning radio for a health service in Sydney specialising in depression. It is a serious matter. The advertisement depicts an apparently young groom tearfully talking about his young bride's depression. Even allowing for the obvious, the knowledge that this is an advertisement, the groom's tearful disclosure just doesn't ring true to me.

I suppose its all in the ear of the beholder but this is one message my imagination hasn't bought.