I was idly scanning the digital radio stations last night when I came across a station I hadn't noticed previously, Coles Radio. Heigh Ho, I wondered is this the supermarket beast's background music in my own home? (No, I didn't really think 'Heigh Ho' but you get my meaning.)
Listening for a few minutes confirmed this was indeed a broadcast of the music played in the background at Coles stores, advertisements for store specials and all included.
No, I don't think I will save the station as one of my pre-set favourites.
Does Coles really think anyone will tune in? Or perhaps it is an easy way to distribute the signal to its stores.
ReplyDeleteI suppose Andrew there is an audience for almost anything.
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